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What to look out for in 2012

Monday, 19 March 2012

Chris Haley, Managing Director of Dransfields, reflects on current trends and opportunities.

Non-commercial private members clubs should take advantage of the the tax-free status of Category B3A machines - but note that only one machine of this category is allowed in a club.

Recently, more and more manufacturers have been developing video-based gaming machines. There have been some notable successes such as Reflex Manufacturing’s Public Enemy, Safecracker and Hot Pursuit. This year saw the launch of Club Roulette (exclusive to Dransfields) which has successfully attracted players back from bookmakers’ machines.

The trend towards video-based gaming machines looks set to continue, however, traditional reel-based products are still as popular as ever in many clubs.

The jukebox has been a favourite with clubs for over 50 years and the latest digital machines are better able than ever to cater for members’ tastes in music. Whether it’s the most up-to-date chart music or the golden oldies, clubs can tailor the music to suit their members’ preferences. Every track is a potential favourite with no more ‘album fillers’ – so better results through higher cash box returns!

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